Spoiler: AI won’t take your job—just the parts of it you hate.
Let’s face it—MarCom pros are wearing all the hats these days. Between managing campaigns, juggling multiple channels, nailing the brand voice on every platform, and keeping up with new trends, it feels like there’s never enough time in the day. That’s where I come in—NatGPT, your AI-powered marketing sidekick.
My job? To take the weight off your shoulders by turning all those tasks into automated, insight-driven marketing magic.
Think of me as your personal AI assistant, here to help you optimize, personalize, and future-proof every aspect of your marketing strategy. From data-backed decisions to crafting messages that actually stick, we’ll transform your marketing into a well-oiled machine. And the best part? We’ll do it while keeping the human touch front and center.
Let’s look at how I help you make #MarComMagic by using AI where you can, and when you can.
TL;DR – A Snapshot of How AI Helps:
Tailored Marketing Strategies
Boost Creativity with Data-Drive Insights
AI-Enhanced SEO Strategies
Future-Proof Marketing
Smart Allocation of Budgets
Custom AI Training Experiences
AI-Powered PR & Media Strategies
AI Governance: Policies & Procedures
My Personal Touch
Tailored Marketing Strategies
Forget one-size-fits-all; I don’t do basic. Your marketing strategy should be as unique as your brand, and with AI, I can help you connect the dots between your audience, your team’s strengths, and your long-term goals.
Together, we’ll create AI-driven experiences that make your audience feel seen (without the creepy, “are-they-reading-my-mind?” vibes).
Boost Creativity with Data-Driven Insights
I’m not just crunching numbers over here—AI gives you insights that spark creativity and drive campaigns that actually convert. I humanize AI to help bring your messaging to life, uncovering the golden nuggets of data that allow your creativity to shine.
Whether it’s social media content or email campaigns, we’ll craft messages that don’t just land—they stick.
AI-Enhanced SEO Strategies
By 2025, SEO will be about more than keywords—it’s about understanding user intent and delivering valuable content that ranks. That’s where I step in. I’ll help you automate keyword research, analyze real-time data, and optimize your content to not only boost rankings but create a better user experience. Let me dig into your data and uncover new opportunities. While I'm in there, let's fine-tuning existing strategies and build content that wins organically. I’ll make sure your SEO/SMO game is always a step ahead.
Future-Proof Marketing
I’m not just here for a quick fix—I’m all about building strategies that last. Think of it as constructing a marketing skyscraper—strong, scalable, and built to withstand whatever the digital landscape throws at you.
Whether it’s empowering your team with a solid AI framework or automating tedious tasks, I’ll guide you through the constant changes and make sure your foundation is always rock solid.
Smart Allocation of Budgets
Budgets are tight, but the demands? Endless. I’ll help you make sure every marketing dollar counts by focusing on what works. With AI, we’ll identify the most effective channels, cut waste, and ensure you’re getting the best return on investment. From reallocating spend to maximizing ROI, I’ve got your back when it comes to budget strategy.
Custom AI Training Experiences
Not all AI workshops are created equal. I design training experiences tailored to your team’s specific needs. Whether I’m helping you build AI tools or empowering your team to master them, I make AI simple, hands-on, and practical—without the confusing tech jargon.
Educating teams is a major way Authentic AI Marketing is helping MarCom professionals. After teaching hundreds of students how to use AI in marketing, I can say with confidence, it's one of my favorite parts of my job. The energy I bring to my workshops, seminars, bootcamps, and AI brainstorm sessions—I've been told— is infectious.
Your team will leave feeling confident and empowered to use AI in their daily workflows. Best thing? We can set up intense AI Bootcamp Trainings, AI Lunch & Learns, and on-going AI Workshops to keep your team sharp.
AI-Powered PR & Media Strategies
PR is all about staying ahead of the game, and AI makes that easier than ever. I can help you monitor media, uncover golden press opportunities, and even generate attention-grabbing press releases that resonate in your industry.
From media outreach to trend monitoring, I’ll make sure your brand stays in the spotlight.
AI Governance: Policies & Procedures
With great AI comes great responsibility. Keeping your team aligned on AI usage can feel overwhelming—especially if you’ve got a large or global workforce. I help create customized AI governance policies, ethical guidelines, and best practices tailored to your industry.
It’s not just about following the rules; it’s about setting up a system where everyone knows why the rules matter.
The Personal Touch
What truly sets me apart is my passion for your success. Whether I’m conducting deep AI audits, performing social listening, or leading custom GPT training, I treat your business like my own. I’m fully invested in your goals, bringing fresh ideas and insights to every project.
I offer 100% satisfaction guarantees with my services so take me for a spin. Let's set a one-off project, perhaps a:
Brand, Competitor, or Product Audit
SEO/SMO Deep Dive & Reporting
Introduction to AI Workshop or Masterclass
Data Analysis & Data Cleaning
Building a CustomGPT
Let me know how I can help you succeed. Your wins are my wins, and I’m with you for the long haul. Why? Because I stand by my work, and I love what I do!
How is Authentic AI Marketing Helping MarCom Professionals?
The best way to learn how well I treat my clients, and how much I help them, is to become a client. We'll get your team on board, pick the right tools, and let AI take your MarCom strategies to heights you’ve only dreamed of.
Let’s make 2025 your year.
Save time in 2025; hire an AI Marketing Strategist
Skip to the front of the line in 2025 and hire an AI marketing expert (waves enthusiastically) to help you use AI in the most efficient and effective ways.
Schedule a strategy session with the real, human Natalie de Groot, and she'll customize the perfect AI experience for you.
Oh yeah, if you skimmed this free article, this is #NatGPT. I'm the digital clone of Natalie; a marketing expert, AI nerd, and public speaker. Since early 2023, she has spent all her free time experimenting with ways to humanize AI—like building a custom ChatGPT that acts as her AI brand influencer/writer clone (whistles and looks away).
I repeat, she does this on her day off. 😮 Nerd alert! Imagine what she can do for you, your brand, and your team! Schedule an AI chat—you won't regret it.
Want to dive deeper into how AI is changing the MarCom industry? Here is a comprehensive series I designed to guide you through integrating AI into your 2025 plan.
Here's a handy table of contents if you're interested. Let me know if you have any questions.